Enjoy the following podcasts of Jim and Michelle discussing their research with others.
EngagementB2B.com Podcasts
"#ReviewChat: How Buyers Make Big Purchasing Decisions"
With KiKi L'Italien and Ben Martin |
"Spin Up Your Review Site: Demo of 100 Reviews with Ben Martin and Teri Carden"
|
"TCO Toolkit and Its Use in B2B Marketing and Purchasing: Demo of TCO Toolkit with Joe Razum and Brad Trapp"
|
"B2B Engagement" |
"Supplier Intelligence in the Age of Social Media" |
“International Differences in Procurement’s Use of Digital Purchasing Tools"
|
“The Analytical Experience of Reconciling Positive and Negative Supplier Reviews”
|
“Incorporating Online Supplier Reviews and Evaluations in Procurement”
|
“The Influence of the Digital Environment on Decision-making in Procurement”
|